The Girl's Guide to Starting Your Own Business (Revised Edition): Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur

The Girl's Guide to Starting Your Own Business (Revised Edition): Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur

by Caitlin Friedman, Kimberly Yorio

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Overview

Geared toward the unique challenges faced by self-employed businesswomen—and updated for the social media-driven, post-financial crisis world—The Girl's Guide to Starting Your Own Business offers solutions and advice for handling a range of issues, including how to write a business plan, how to secure funding, and how to hire (and fire) employees. Caitlin Friedman and Kimberly Yorio share practical information drawn from their own extensive experience in the public relations, marketing, and consulting fields. Their concise and engaging advice is explained through entertaining tips, lists, and quizzes that speak directly to women who are dreaming of starting, or have already started, their own businesses.

Product Details

ISBN-13: 9780062063298
Publisher: HarperCollins Publishers
Publication date: 12/07/2010
Sold by: HARPERCOLLINS
Format: NOOK Book
Pages: 272
Sales rank: 537,439
File size: 2 MB

About the Author

Caitlin Friedman, a cofounder of the boutique public relations agency YC Media, is a full-time writer and consultant. Kimberly Yorio is the president of YC Media, specializing in publicity for cookbooks, restaurants, wine and spirits, and food products. They've written four books together, including The Girl's Guide to Being a Boss; The Girl's Guide to Big Bold Career Success; and Happy at Work, Happy at Home.

Customer Reviews

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The Girl's Guide to Starting Your Own Business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur 3.9 out of 5 based on 0 ratings. 20 reviews.
Anonymous More than 1 year ago
I bought this book on a whim since it was on a discount table at my local Barnes & Noble. I'm starting an addition to my current (very small and local) business, and I thought, after flipping through a few pages, that this book might have a few tips I could glean. I'm very glad I bought it! Not only is it an easy read considering the subject, but the authors made it an easy, fun read in general. I wish I'd had it when I began my business--I'd have done several things differently. As it stands, I'm going to apply many of their tactics--especially financial ones--a little belatedly. I highly recommend this book to anyone, male or female, who may be considering becoming his/her own boss. This book may wind up telling you what you don't want to know, (that it'll take longer than you expect & a whole lot more money than you'd planned,) but it's worth it.
Janet-Christy More than 1 year ago
The Authors have written a book that forces the reader to ask some necessary questions, but makes it okay to answer them - no matter what your answer is. They propose several questions related to "Should I start my business?", "What kind of business?" and "When?" These issues are basic; however, in my workshops and consulting for woman owned businesses I find that these are ones that women struggle with. This book does not provide all the answers and that's good because the answers are very circumstantial and personal. The "Girls" do a great job with the section on loans, they provide some good information and make it easy to understand. This book does not really stress the "girl thing"; it's more of a female viewpoint of business start up factors. This view point makes it very comfortable, understandable and believable. I personally want to thank the Authors for stressing research. In my years of selling, consulting and working with business development I have seen research make a huge difference in the efficiency, revenue generation and success of woman owned businesses. Chapter 4 - Your Business Plan should be open beside you when you are writing your own Business Plan because it provides some very practical advice and explanations. This book is fun and inspirational, but is also full of realistic suggestions and helpful information.
FlorenceRH More than 1 year ago
Very encouraging. Some of the ideas are common sense. The book is very organize and motivational.
MsMarie More than 1 year ago
I really liked how this book presented the information, the information it contained, and how it inspired me to start the business I had been thinking about.
Book_Love More than 1 year ago
This book is so helpful. Full of information. I particularly like the conversational tone that the writers use, which helps a lot with understanding the lingo of the business world. I suggest that you read this companied by a more technical business starter book.
Guest More than 1 year ago
I love this book. It's entertaining, yet informative. It helped me to realize that I can start my own biz..and I did. It has short stories from both ladies as well as other successful women in various fields. Even though my field is based in the food industry I related to this book. No matter what industry or field you choose you will have to be your own boss as an entrepreneur and this book can help you! Love it!
Guest More than 1 year ago
the girl¿s guide to starting your own business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur by Caitlin Friedman and Kimberly Yorio was a great informative book. Any future businesswomen must read this book. It is fun, girly, interesting, and inspiring. This book is a great way to start thinking about what all goes into a business. Starting, running and owning a business is not an easy thing but this book lays it down step-by-step. Friedman and Yorio have personal experience and know how to get the job done. This book is a must read for women!!
Guest More than 1 year ago
This book was a great help in starting my own business! It explains everything from writing a press release to hiring your first employee. I completely recomend this book, it's very easy to read - not stiff and boring! And it's very practical, after all these two women started their own business!
Guest More than 1 year ago
This book was inspirational, informative, specific, practical, and fun to read. I highly recommend it! I took it everywhere and literally could not put it down.
Guest More than 1 year ago
Great tone - helpful, clear, inspiring and realistic. Delivers what you need to do to start a business in the order you need to do it. Practical advise mixed with moxie. Recommended!
arsmith on LibraryThing More than 1 year ago
This is a very useful book for women thinking about going out on their own. Demystifies the business world. Written in the vernacular. Tons of information and resources listed.
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Me and my bff were starting our own buisness and then we had 2 nd thoughts then mybmom bought me this book andbit really made me want to do it <3 it