Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers, and All Women Who Love Kids

Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers, and All Women Who Love Kids

by Melanie Notkin


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“What a wonderful gift this book is for aunties of all of ages, backgrounds, shapes and varieties!”
—Elizabeth Gilbert, New York Times bestselling author of Eat, Pray, Love

“Melanie Notkin shines a much-needed spotlight on a bond that brings so much happiness to so many people.”
—Gretchen Rubin, New York Times bestselling author of The Happiness Project

Savvy Auntie is the ultimate guide for cool aunts, great-aunts, godmothers, and all women who love kids but have none of their own! Written by Melanie Notkin—America’s premier Savvy Auntie and creator of the popular online community—Savvy Auntie focuses on everything that parenting manuals generally leave out: namely auntie-ing! This groundbreaking handbook celebrates the 50% of kid-loving American women who aren’t (or are not yet) moms, but have so much to add to the Family Village.

Product Details

ISBN-13: 9780061999970
Publisher: HarperCollins Publishers
Publication date: 04/26/2011
Pages: 256
Sales rank: 543,339
Product dimensions: 7.80(w) x 9.10(h) x 0.80(d)

About the Author

Melanie Notkin (a.k.a. Savvy Auntie) is the founder of and creator of the popular Savvy Auntie lifestyle brand—the phenomenon heralded by fabulous kid-friendly women everywhere as a celebration of modern, cosmopolitan aunthood. These PANKs (Professional Aunts No Kids) aren't childless—they're childfull! And their love is a gift.

What People are Saying About This

Mary Lou Quinlan

“You’ll be blown away by Melanie Notkin’s expertise on America’s cool aunts, who are over-loved yet overlooked by marketers. If you want to gain the hearts and dollars of these kid-loving, high-spending women, SAVVY AUNTIE is a must read.”

Bill Horn & Scout Masterson

“A joy to read. Savvy Auntie is a fun, comprehensive guide that no Auntie (of any kind) should be without! We can’t wait to buy it for our friends.”

Jill Zarin

“Here’s a Jewish mother’s secret: having aunties around to love our kids and give us the support we need is priceless. Melanie’s book honors our sisters and friends and I can’t think of anyone more deserving.”

Jenny Stewart

“With this savvy guide, Melanie has changed the way we will begin to look at women and family in America. She’s identified the one thing all women - straight, gay, married, single, or partnered - have in common: an unconditional love for the children in our lives.”

Melissa Kirsch

“Savvy Auntie is not only hugely informative, it’s great fun to read. Give it to all to your girlfriends—they’ll thank you, and so will all their lucky nieces and nephews. A great gift for anyone who loves kids.”

Elizabeth Gilbert

"What a wonderful gift this book is.... Read this book, embrace it, pass it along: 'Savvy Auntie', like the women it celebrates, is destined to be dearly loved. --(Elizabeth Gilbert, bestselling author of Eat, Pray, Love and Committed)

Rosemarie T. Truglio

Savvy Auntie not only celebrates Aunties, it validates the unique and important role Aunts play in the lives of children who they ADORE. I highly recommend this book... --(Rosemarie T. Truglio, Ph.D., VP, Education & Research, Sesame Workshop )

Customer Reviews

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Savvy Auntie 2.8 out of 5 based on 0 ratings. 6 reviews.
Anonymous More than 1 year ago
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Anonymous More than 1 year ago
axgiggles More than 1 year ago
The information in this book is pretty basic and nothing new for an older woman or someone who has been an aunt before. If you're going to be a first time aunt or have no experience with babies, it's a cute read with some fun advice. I wouldn't recommend it for anyone who has a clue about babies.
Anonymous More than 1 year ago
mlcottingham More than 1 year ago
Admittedly, I haven't read the book yet... but I've been following her webste since it's launch in 2008. Ms Notkin, along with the League of Savvy Aunties who follow her, have been there for me when I need to find: age appropriate crafts, behavior guidance, and so many other tips... without making me feel inferior like I did when I turned to the mommy sites. Ms Notkin writes with an open and effusive style which cannot help but inspire, so I think her book to become a bible to all aunties (particularly PANKs) across the globe. Who or what is a PANK? You'll have to read the book (or check the site) for that :-)