Movies at Home: How Hollywood Came to Television

Movies at Home: How Hollywood Came to Television

by Kerry Segrave

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Overview

The relationship of Hollywood and television, initially turbulent, has ultimately been profitable from the first sally in what was expected to be a war of attrition, up through the soliciting of movies by major networks, independent stations, basic cable networks, premium cable channels, pay-per-view systems and even the corner video store.
When their initial efforts to acquire ownership interests in television outlets were thwarted, Hollywood’s major movie studios determined to withhold from the tube not only their films but also their actors, no doubt in hopes of making the rival medium appear a weak substitute for cinema. With ticket sales shrinking and television set purchases booming, the studios, erasing their last contemptuously drawn line in the sand, grudgingly released their films to television—and made a fortune.

Product Details

ISBN-13: 9780786440801
Publisher: McFarland & Company, Incorporated Publishers
Publication date: 01/29/2009
Pages: 263
Product dimensions: 5.90(w) x 8.90(h) x 0.80(d)
Age Range: 18 Years

About the Author

Cultural historian Kerry Segrave is the author of dozens of books on such diverse topics as drive-in theaters, ticket-scalping, lie detectors, jukeboxes, smoking and shoplifting. He lives in British Columbia.

Table of Contents

Table of Contents



Preface 1



1. Hollywood Sits on Its Assets, 1940s–1955 3

2. Hollywood Launches Its Assets, 1940s–1955 21

3. TV Surrenders, 5,000 Times a Week, 1956–1961 45

4. Television Defends Its Honor, 1956–1961 63

5. Hollywood Goes Primetime on the Networks, 1961–1975 79

6. A New Genre: The Made-for-TV Movie, 1961–1975 105

7. Cut, Colorized, Panned and Scanned, 1976–1998 123

8. Movies from the Sky, or the Corner Store, 1976–1998 159



Notes 201

Bibliography 229

Index 251

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