Movies will never be the same after you learn how to analyzemovie data, includingkey data mining, text mining and social network analytics concepts. These techniques may then be used in endless other contexts. In the movie application, this topicopens a livelydiscussion onthe current developments inbig datafrom a data science perspective. This book is geared to applied researchers and practitioners and is meant to be practical. The reader will take a hands-on approach,running text mining and social network analyses with software packagescovered in the book. These includeR, SAS, Knime, Pajek and Gephi.The nitty-gritty of how to build datasets needed for the various analyses will be discussed as well. This includes how to extract suitable Twitter dataandcreate a co-starring network from the IMDB database given memory constraints. The authorsalsoguide the reader through an analysis of movie attendance data via a realistic dataset from France.