Business Plans to Game Plans: A Practical System for Turning Strategies into Action

Business Plans to Game Plans: A Practical System for Turning Strategies into Action

by Jan B. King, James Walsh

Paperback(1st ed)

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King breaks down complex concepts into simple and effective action plans, helping you profit from her extensive experience and avoid common mistakes. With more than fifty worksheets and exercises to guide your implementation, Business Plans to Game Plans helps you turn your vision into a thriving business equipped to weather any market.

Product Details

ISBN-13: 9781563430718
Publisher: Silver Lake Publishing
Publication date: 09/28/1994
Series: Taking Control Ser.
Edition description: 1st ed
Pages: 339
Product dimensions: 8.56(w) x 11.04(h) x 0.83(d)

About the Author

JAN B. KING was the president and CEO of Merritt Publishing from 1991 through 1998, transforming this small business into a recognized financial publishing brand and one of the fifty largest woman-owned and run businesses in Los Angeles, according to the Los Angeles Business Journal. She is currently a writer and business consultant, who in 2002 received the award for "Outstanding Performance as a Small Business Woman’s Advocate" from the SBA/California Small Business Development Centers.

Table of Contents

Part ICreate Your Vision
1Moving From Vision to Action3
Inventing Your Company4
Living the Vision9
An Ongoing Process9
Tools for Moving from Vision to Action10
Creating Your Vision10
Crafting a Mission Statement13
Analyzing Your Strengths, Weaknesses, Opportunities, and Threats17
Defining Corporate Goals21
Action Plans: Turning Vision into Action23
Visually Representing Your Plan25
Part IISet High Standards
2Creating a Budget Everyone Can Use and Understand31
The Budget Sets Priorities32
Know When to Stop33
Plan for Debt34
Follow the Money35
Control Expenses36
Plan for Cash37
Budget for the Big Items39
Plan for Profits39
Set Financial Controls39
Revenue Forecasts41
Profits Determine Survival42
Tools for Creating a Budget Everyone Can Use43
Revenue Budget43
Average Selling Price per Product44
Unit Sales by Product47
Dollar Sales Projections by Product50
Dollar Sales Projections by Month53
Expense Budgeting55
The Budget Notebook56
Payroll Projections62
Income Statement Projections65
Balance Sheet Projections68
Break-Even Analysis71
3Understanding the Numbers75
Flying Blind76
Traditional Financial Statements77
Cash Flow Is Critical78
Following What Matters82
Sharing Financial Information with Employees83
Tools for Understanding the Numbers84
Year-at-a-Glance Income Statement86
Year-at-a-Glance Balance Sheet90
Year-at-a-Glance Financial Analysis93
Budget Variance Report97
Same Month Last Year Variance Report101
Analysis of Cash Position104
Key Financial Indicators107
Financial Report to Employees110
Part IIIBuild Long-Term Growth
4Mastering the Art of the Sale115
Sales and Profitability115
Customer Focus116
Who Are Your Customers?117
Quality Sales119
The Right Person for the Job119
Customer Service Professionals120
Sales Management121
Communicating Sales Data to Employees122
Tools for Mastering the Art of the Sale123
Dollar Sales Month-to-Month125
Product Sales by Customer128
Top-Selling Products131
Sales by Salesperson133
Customer Service Key Indicators135
Customer Service Survey138
Sales Report to Employees141
5Achieving Quality and Quantity145
Setting the Right Standards145
Adding New Value151
What Your Inventory Tells You152
Supplier Concerns154
Tools for Achieving Quality and Quantity154
Unit Output by Product156
Units Shipped158
Average Days to Ship160
Returns Analysis162
Backlog of Orders165
Inventory Control Report167
Business Partner (Supplier) Survey169
6Growing Profitably With Marketing and Product Development173
Research Your Market176
Customer Marketing Data176
Marketing Activities178
Product Development180
Sources of Innovation181
Assessing Costs and Risks182
Minimizing Risk183
Marketing Goals184
Tools for Marketing and Product Development185
Assessment of Competition187
Product Sales by Marketing Method190
Product Development Checklist193
Part IVLead With Courage
7Driving Employees to Peak Performance199
Set the Standards for Your Employees200
Invest in People200
Effective Communication203
Compensate Fairly and Well206
Make Time to Manage207
Human Resource Administration209
Avoiding Lawsuits210
Tools for Managing and Motivating Employees211
Performance Reviews213
Team Feedback219
Management Skills Feedback222
Employee Ranking System225
Human Resource Key Indicators228
8Leading Your Business for Maximum Results231
Personal Characteristics of CEOs232
Facing the Toughest Questions235
Look to the Long Term--the Very Long Term235
Find the Important Details and Focus on Them236
Leading during Times of Growth237
Managing Slumps238
You Can't Do It Alone239
Getting Outside Help240
Hiring Quality Consulting Help241
Boards of Directors and Advisors251
Starting Over: The Annual Game-Planning Process253
Tools for Leading Your Business253
Employee Opinion Survey255
Company Performance Review258
Appendix 1The 50 Critical Management Questions to Running A Successful Business263
Appendix 2Top 50 Practical Business Books267

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