ACSM's Career and Business Guide for the Fitness Professional available in Paperback
ACSM's Career and Business Guide for the Fitness Professional covers the practical aspects of running a successful fitness business and having a successful fitness career. Fitness professionals will have the information they need to start planning their own business and make wise career choices. The book is designed to be very practical and provides forms and succinct how-to instructions for successful business planning.
|Product dimensions:||7.00(w) x 9.90(h) x 0.50(d)|
Table of Contents
PrefacePart IChapter 1 The Fitness Professional’s CareerChapter 2 Technicians and CliniciansChapter 3 SalesChapter 4 MarketingChapter 5 Service - The Hospitality ParadigmChapter 6 Operations, Administration and ManagementChapter 7 Business Policy Development and Risk ManagementPart IIChapter 8 Business Owner OperatorChapter 9 Developing a Business PlanChapter 10 Structuring the Business PlanChapter 11 Developing a Marketing PlanChapter 12 Developing a Financial PlanChapter 13 Selling Your DreamPart III – Business Plan, Budgets, and Presentation Business PlanDemographicsCompetition Survey Capital and Startup Budget Five Year Operating Budget Business Plan Presentation